**Privacy Policy of B.R.B. Spa**

This Privacy Policy describes how your personal data is collected, used, and shared when you visit or make a purchase on https://www.brbspa.it/ (the “Site”).

**COLLECTION OF PERSONAL DATA**

When you visit the Site, we automatically collect certain information about your device, including your browser data, IP address, time zone, and data from certain cookies installed on your device. Additionally, as you browse the Site, we collect information about the web pages and products you view, the websites or search terms that directed you to the Site, and your interactions with the Site. We refer to this automatically collected data as “Device Information.”

We collect Device Information using the following technologies:

- “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies and how to disable them, visit http://www.allaboutcookies.org.

- “Log files” track actions occurring on the Site and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.

- “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.

Additionally, when you make or attempt to make a purchase through the Site, we collect certain information about you, including your name, billing address, shipping address, payment information, email address, and phone number. We refer to this information as “Order Information.”

When we refer to “Personal Data” in this Privacy Policy, we are referring to both Device Information and Order Information.

**HOW DO WE USE YOUR PERSONAL DATA?**

Generally, we use the Order Information we collect to fulfill orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:

- Communicate with you;

- Screen orders for potential risks or fraud;

- Provide you with information or advertising about our products or services, in line with your expressed preferences.

We use the Device Information we collect (particularly your IP address) to screen for potential risks and fraud and, more generally, to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

**SHARING YOUR PERSONAL DATA**

We share your Personal Data with third-party companies that help us perform the activities described above. We also use Google Analytics to understand how our customers use the Site. You can find more information on how Google uses your Personal Data here: https://www.google.com/intl/it/policies/privacy/. You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Finally, we may also disclose your Personal Data to comply with applicable laws and regulations, respond to subpoenas, search warrants, or other lawful requests for information, or to otherwise protect our rights.

**BEHAVIORAL ADVERTISING**

As described above, we use your Personal Data to provide you with targeted advertisements or marketing communications we believe may be of interest to you.